Cathy Xu

Marketing and Campaigns Manager

Cathy started her career establishing digital strategies for Sydney shopping centres including the Queen Victoria Building and Strand Arcade. Since then, over the past decade she has developed extensive brand building and marketing campaigns experience in-house at Burberry and Meta, as well as through servicing lifestyle clients whilst at Kin, a start-up influencer agency.

Cathy has a diverse background in strategic brand marketing, digital content, integrated campaign management, influencer marketing, communications, partnerships and events. Cathy is dedicated to enhancing brand presence and implementing premium marketing programs that deliver results for all partners.

Education:

Bachelor of Commerce (International Studies) with majors in Marketing and Accounting, University of New South Wales

Countries Visited

Australia, New Zealand, China, Hong Kong, Macau, Taiwan, Japan,

South Korea, Singapore, New Caledonia, Fiji, United States of

America, The Bahamas, Canada, Mexico, Belize, Guatemala, United

Kingdom, France, Spain, Italy, Greece, Qatar

Last Trip Destination

Fiji

Most Defining Phrase

This journey is only 1% done

Money No Object Purchase

A Sydney Harbourside home that I can use as a house swap around the world

Any 10 for dinner

Australian women’s basketball team, The Opals

Contact Details

Email: cathy@linkdtourism.com

Let’s Chat

We don’t have clients, we have partners. Let us show you how we can build your brand in Australia & New Zealand.