EagleRider Sales Representation
Achieve growth from the Australian and New Zealand market with no previous in-market representation. Proactively promote motorcycle travel to USA to the consumer and travel trade through effective sales, marketing and PR applications.
- Build relationships with existing contracted accounts.
- New business development.
- Contracting – facilitating new agreements and renewing existing account contracts.
- Training wholesale management, reservations teams and retail travel agents.
- Coordinate product seminars face-to-face or via webinar.
- Participate in trade and consumer events.
- Work with key partners in market to increase brand awareness e.g Harley-Davidson.
- Press releases, media placement, media famils, brand
partnerships, campaigns and sponsorships.
- Develop sales and marketing materials for effective
promotion of EagleRider.
- Representation commenced in 2014, in the first year sales grew to $1.2 million.
- In 2015 sales grew to $1.8 million.
- In 2018 we achieved over 65% growth annually.